My research focuses on the intersection of marketing and public policy.
Featured Research
Galvan, Samantha V., Yongseok Kim, and Richard T. Gretz. “Drink, but Please Don’t Drive: Spillover Effects of Ride-Sharing on Alcohol Sales and Drunk Driving Arrests.” Journal of Public Policy & Marketing 45.2 (2026): 115-138.
Work in Progress
The Sharing Economy and Public Safety: Evaluating Ride-Sharing Disruption
- Building upon the analytical frameworks established in my JPPM publication, this upcoming study investigates the empirical impact of ride-sharing platforms like Uber on municipal arrest rates. Utilizing advanced statistical modeling and granular demographic segmentation, this project explores how access to digital transportation networks shifts public safety outcomes across diverse population groups.
